Although traditional advertising has a great impact on the image of your business, digital advertising is also a great tool to increase reach and improve the image of your brand.

Remember that it is important that your business has a presence on various platforms and formats, to reach more potential customers who expect a service like the one you offer. Don’t wait for them to come to your business, go where they are.

Here are some advantages of digital advertising:

Scope: Online advertising is available 24 hours a day, 365 days a year, for all types of potential customers.

Measurable: You can have a figure of the people who see your advertising, how they behave with your content, increase in followers, interaction, among others; This allows you to measure and have control of your strategy.

High segmentation capacity: On digital platforms you have the possibility of seeing demographic information, interests, behavior of your public, among others. This allows you to better target your advertising.